RSS Video: Mess of human bodies makes for good car crash sculpture

<p>Filed under: <a href=&quot;http://www.autoblog.com/category/marketing-advertising/" rel="tag">Marketing/Advertising</a>, <a href=&quot;http://www.autoblog.com/category/safety/" rel="tag">Safety</a>, <a href=&quot;http://www.autoblog.com/category/australia/" rel="tag">Australia</a></p><a href="/2012/10/31/mess-of-human-bodies-makes-for-good-car-crash-sculpture/#continued"><img height="352" src=&quot;http://www.blogcdn.com/www.autoblog.com/media/2012/10/maccrashsculpture.jpg" vspace="4" width="628" /></a><br /><br />The <a href=&quot;http://www.mac.sa.gov.au">Motor Accident Commission</a> in South Australia says that speeding is the number one killer on the state's roads. The tally doesn't just come from hooligans flagrantly doing eight billion kilometers an hour over the limit, but so-called low-level speeding less than ten or even five kph over and which is especially harmful to pedestrians.<br /><br />To make the case that even a few ticks beyond the posted limit is a deadly game, the MAC <a href=&quot;http://www.adnews.com.au/campaign/body-crash">commissioned ad agency Clemenger BBDO</a> to make a print ad, and <a href=&quot;http://theinspirationroom.com/daily/2012/mac-crash-puzzle/">the agency came up with</a> a piece called <em>Crash Puzzle</em>: people painted and locked together in the shape of a wrecked car. Body painter Emma Hack, also known <a href=&quot;http://www.sensethecar.com/35533/uncategorized/crashed-car-sculpture-in-australia-video/">for her work with</a> the Australian singer Gotye, spent eighteen hours applying five layers of paint to the <a href=&quot;http://games.yahoo.com/blogs/unplugged/amazing-body-art-car-crashing-success-164205367.html">seventeen athletes, bodybuilders and acrobats</a> used in the piece.<br /><br />Check out the making-of video <a href="/2012/10/25/mess-of-human-bodies-makes-for-good-car-crash-sculpture/#continued">below</a>, and a televised <em>Crash Puzzle</em> ad that uses real auto parts instead of anatomies.<p><a href=&quot;http://www.autoblog.com/2012/11/01/mess-of-human-bodies-makes-for-good-car-crash-sculpture/" rel="bookmark">Continue reading <em>Mess of human bodies makes for good car crash sculpture</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href=&quot;http://www.autoblog.com/2012/11/01/mess-of-human-bodies-makes-for-good-car-crash-sculpture/">Mess of human bodies makes for good car crash sculpture</a> originally appeared on <a href=&quot;http://www.autoblog.com">Autoblog</a> on Thu, 01 Nov 2012 08:33:00 EST. Please see our <a href=&quot;http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=&quot;http://www.autoblog.com/2012/11/01/mess-of-human-bodies-makes-for-good-car-crash-sculpture/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href=&quot;http://www.autoblog.com/forward/20366262/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href=&quot;http://www.autoblog.com/2012/11/01/mess-of-human-bodies-makes-for-good-car-crash-sculpture/#comments" title="View reader comments on this entry">Comments</a>

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