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Car and Driver: Audi at CES: Next-Gen Virtual Dashboard, Haptic Touch, AMOLED Lighting

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A next-generation version of Audi’s virtual dashboard and OLED lighting technology headlined the Audi news at the Consumer Electronics Show in Las Vegas.

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Audi displayed the latest version of its virtual gauge cluster, which CES veterans might remember made its debut at this same show two years ago—and now appears in the production 2016 TT and the new Q7. The latest version is larger, at 14.1 inches diagonal, the display screen is curved, and it boasts AMOLEDs (Active Matrix Organic LEDs).

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The central MMI interface here consists of two screens: a lower touchscreen that operates the climate control and in which one can finger-write letters, and an upper touchscreen that controls the navigation and audio systems. The screen uses more advanced haptic feedback. (Braving a veritable petri dish of germs, our men on the ground at CES gave the new Audi screen a test touch; look for our report soon.)

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The evening before the Annual Press Conference 2012

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Organic LEDs (OLEDs) also are coming to exterior lighting, says Audi, specifically to rear lights, for brake lights and turn signals. Audi claims OLEDs’ advantages include their homogenous light quality, that they can be dimmed to any brightness, and that they don’t require a reflector. Eventually, matrix OLED units could supplement Audi’s matrix LED and laser headlights. The company showed off a 3D OLED taillight, which had a mesmerizing, swirly coolness that recalls a lava lamp—or maybe Kylo Ren’s lightsaber. Or maybe that’s just us.

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2016 Consumer Electronics Show

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as cool as that taillight idea sounds, i think drivers might "ooh and aww" into things while staring. but if you can change it up while the color stays solid, then thats awesome. 

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