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Mercedes-Benz to launch its own new car subscription program

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2019 Mercedes-Benz C-Class CoupeMercedes-Benz plans to jump into the subscription game with pilot programs in two cities, the automaker said at a dealer conference. The company confirmed the plan to Automotive News, but it was first discussed at the NADA dealers’ meeting Las Vegas at the end of March. Details are scarce; the program's name, pricing, which vehicles it...

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